Fashion Week Toronto: IMG recovery bodes well for the future

Sit with my shoes retire for the weekend, and other fashion week to rest, I am digesting this in turn gave this special calling "to me, plus all costs take hair spray, lip balm, nail polish, and we found in our goodie bags at most shows. Prada Cosmetic Bags Toronto official Fashion Frenzy 5 days - World Fashion Week Mastercard, under the direction of new international marketing giant IMG - Distribute a healthy dose of track-inspired dishes and were two idealistic kids and referees industry the opportunity to enjoy some of the fantastic design talent this country has to offer. There is no doubt that the new management team, the white and / or owner of fashion weeks and events in many cities of the world, how to run an efficient ship. Security has been strengthened, most shows were on time, the lighting has been improved and material comfort has been improved. We particularly liked the individual seats, as opposed to against the stands in recent seasons. The general mood was festive with upscale beer brand Peroni Italian front and center, of Stoneleigh New Zealand wines accompanied, for those looking to wet their whistle. For those who have the nail polish, Essie, the official sponsor highlight of the week, chipped free manicure. There were other generous sponsors highlight - IMG is rather brilliant in the lead, after all. But that brings the talents of more raw edge to enjoy the room turned out to be much more difficult to achieve for IMG. Although there was a sprinkling of popular labels, it was not filled week with the biggest names in Canadian fashion, and many of the brightest and best to be shown outside of the official week, or decided presentations together. With all of the regional disparities in the country, I have often wondered if the concept of illusion designers from around the country just a dream. Be Ottawa, Vancouver, Calgary, Halifax, Montreal or even seen the value of joining forces to blow up a big Fashion Week? This is how our design scene could really big noise. Meanwhile, all the food in this week came from The Ritz Carlton - not used the usual catering services in the past. And fair media was much more jazzy and kind, an ultra-cool, brought to us by a sponsor ultra cool new destination. IMG understands the importance of proper treatment of the media and the workplace / Party - with a bar and sandwiches - was very much from those who have tight deadlines appreciated. But there were not many important types of international media as evidence, and if we ever really matter on the world stage, this is something that must find IMG: obtaining mainstream media big boys at the end of this exhausting and international high season? Although tourism ministries local and federal funding, some international media in the past - and this time, Federal Tourism a handful of international travel writers from Korea, China, Japan, sponsored by Brazil, India and France - is it a question of the government aware of the importance of the past always our industry even more. IMG Canada vice-president and general manager Sam Galet said he would like to see the government fund the event, helping the designers a platform. Because at the end of the day, as roller so it really is all about designers. Jeanne Beker is a contributing editor to the Star and host of Fashion Television Channel. She was also with MasterCard, title sponsor of Fashion Week. Stylicity on their current program, which encourages retailers Toronto neighborhood