2013年9月3日星期二
Shoppers flock should CBD for Vogue Fashion's Night Out
Louis Vuitton sofia coppola The Night Out Vogue Fashion Shows transform the city Thursday, offer discounts on hundreds of brands like Sass & wait , Topshop and Zara, from more than 600 merchants
More than 175,000 people are expected to attend the workshop - till- you-drop -show in which the benefits of track sessions beauty , entertainment and VIP parties throughout the city .
Designer Kit Willow attend the event this year with her label , Willow . "I think this is a fantastic initiative that brings together buyers and enthusiastic people and focused on the fashion and retail," she said.
"I want to meet with customers ... the eyes and hear about their experiences with the brand style.
"For me there is no point just sitting in an ivory tower and have no real connection with my clients . "
Vogue Australia editor Edwina McCann said the shop was a big push hard for retailers.
" In the age of online trading , it is important to remind people that the experience of brick and mortar still worth it for " McCann said.
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"Vogue pushes sale of clothing we offer , but it is an example for one night as we really go shopping and buying fashion."
McCann said that those who bought at last year's Vogue Fashion's Night Out spent $ 200 - $ 300. But she held the evening was also beneficial for the consumer , because it was the retailers.
The annual event was founded by Anna Wintour of Vogue in 2009 to draw the buyer in stores after the global financial crisis
Australia is one of 19 countries - including the United Kingdom , Italy and Japan - involved .
Although not every participant will make a purchase, McCann said that research has shown that those who bought during the past year VFNO output of between 200 - $ 300 .
She also believes that the evening also beneficial for consumers as it is to retailers.
" The buyers brands and stores to be introduced , they could not possibly have felt the front ," she said.
" This creates a focal point for many people when it comes to service and luxury retailers . Hiking in the beautiful shops is an incredible experience . "
Kit Willow is one of the designers participating in VFNO .
His label , Willow , is celebrating a decade in fashion , and she believes that events such as Retail Sales Training Help VFNO .
"I think this is a fantastic initiative that brings together buyers and enthusiastic people and focused on the fashion and retail," she said.
"I'll be in my shop customers David Jones concession and meetings with Westfield, looks style and hear about their experiences with the brand.
"For me there is no point sitting in an ivory tower and no relationship with my clients . "
See Confidential to pixels for a list of highlights Louis Vuitton surya
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