The search for the ultimate NZ fashion guru

  Telecom official partner of the New Zealand Fashion Week ( NZFW ) uses technology to find the biggest fan of fashion our country and bring a little local experience and enthusiasm for fashionistas across the country.

Telecom launched SHEEK , a purpose built mobile application that held a virtual walk in the door to the main event in Auckland September 2 to 8 exclusive offers .

Users can compete with the fashion-savvy Kiwi for the title of Ultimate NZ fashion guru " by a series of towers quizzes that challenge SHEEK . The main prize for the champion " guru " is a fabulous $ 5,000 wardrobe fashion by the winner of NZ designers Hailwood , Andrea Moore, Zambezi , Annah Stretton , Huffer , Karen Walker, Kate Sylvester , Cybele, Twenty Seven names or elected .

SHEEK is complete with pictures NZFW shows an insider exclusively to get to "like the look " video blog hosted by fashion guru and former Miss New Zealand Amber Peebles online and digital goodie bag full of delegates and Telecom customers NZFW trafficking.

This stylish set are invited to show what it means to them , kiwi fashion by their Instagram photos' s with # telecomsheek . Posts outstanding photos will elegant with one of the six daily prices , the new smartphone HTC One ( $ 1000 value) will be rewarded .

The Brand Manager , Communications & Digital, Kellie Nathan , Telecom says that given New Zealand use of smartphones is growing tremendously each year, more Kiwis advantage of unlimited access to the experience of mobile data role to them , such as Fashion Week for NZ fans mode.

" We are pleased to be able to design and develop a mobile application that highlights the incredible event that has NZFW for all fashion fans . SHEEK is a must- have app evening " to see emissions designer of the first line or in the office. We have pictures of hot designs the route provides users with privileged access to the latest fashion trends and the ability to collect and share their tips for the coming season. "

SHEEK will be a central point of contact for all visitors with information and need to NZFW Auckland NZ Fashion Weekend with site plans , current news and access to the playlists of artists at the top pointing her finger .